An automated lead system built for independent insurance agents. It responds in under 60 seconds, scores every lead, and books appointments without you chasing anyone down.
Book a 15-Minute CallAlmost all of them leave for the same reason: they cannot generate consistent leads. They start by calling friends and family, move to expensive purchased lists, and run out of runway before their book of business can support them.
The problem is not sales skill. It is timing. Most agents follow up within an hour. The leads they lose in that window are gone for good. By the time a busy agent calls back, the prospect has already spoken to someone who called back faster.
The moment a new lead submits a form, the system sends them a personalized follow-up message before any competitor can call. Your name is in their inbox before they have finished browsing.
Every lead is scored hot, warm, or cold based on how they came in, how they responded, and what they told you. You get a ranked list every morning instead of a pile of names to sort through yourself.
Warm leads receive a booking link automatically as part of the follow-up sequence. Qualified prospects put themselves on your calendar without you making a single follow-up call.
Every Monday you receive a report showing leads in, response times, appointments booked, and estimated commission value in the pipeline. The numbers make the return on investment visible every single week.
Built on the same scoring and automation logic used in commercial lines insurance operations, applied to the problem agents actually face.
Leads contacted within 5 minutes are 21 times more likely to convert than leads called after 30 minutes. Most agents follow up within an hour. Some wait until the next day. By then, the prospect has already spoken to someone who called back faster. The system closes that gap.
It does not matter where the lead came from. Referrals, purchased lists, online forms. The moment a lead comes in, the system responds, scores it, and moves it toward a booked appointment. The agent shows up to a calendar with qualified people on it instead of a list of names to chase.
Speed is the difference between a closed policy and a wasted lead.
We spent years building risk scoring and automation systems for commercial lines insurance carriers before turning that same logic toward a different problem: helping individual agents generate and convert leads consistently.
CRA works with independent agents and small captive producers who are serious about building a consistent book of business through paid lead generation. Every system is custom built, fully documented, and backed by a weekly reporting structure that makes results measurable from day one.
The call is 15 minutes. You will answer two short questions when you book so the conversation is worth both our time. If the system makes sense for where you are trying to take your business, we will talk about next steps.
Book a 15-Minute Call